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Top 10 Easter Juvenile Bestsellers 2018

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GOD GAVE US SERIES
God Gave Us Easter
By (author): Lisa Tawn Bergren Illustrated by: Laura J. Bryant
9780307730725 Hardcover English Juvenile: Age (years) from 3 - 7, Grade (US) from P - 2 JUVENILE FICTION / Holidays & Celebrations / Easter & Lent Jan 15, 2013
$11.99 CAD
Active 8.73 x 8.78 x 0.3 in 40 pages FOUR-COLOR ILLUSTRATIONS WaterBrook Press Children's Books WaterBrook
The author and the illustrator of the best-selling God Gave Us You series explore the Easter celebration using their popular polar bear character, Little Cub, as the voice representing young children questioning the meaning of this holiday so central to the Christian faith.

In this new addition to a popular line of illustrated books for readers aged three and up, God Gave Us Easter features the adorable polar bear Little Cub, talking with her father and learning about God’s design for the Easter season and what it really means to Little Cub and her family.

IDEAL FOR EASTER GIFT-GIVING SEASON: The book has the potential to become a perennial Easter favorite, both among Christians (Protestants, Catholics, parachurch groups) and with the general public, both kids and adults.

ONE-OF-A-KIND EASTER PRODUCT: There isn’t a flood of good, original Easter stories on the market like seen with Christmas stories, especially those not using licensed characters. The original Easter-focused books that exist, like The Tale of Three Trees, have lengthy track records with loyal fans.

BIBLICALLY-SOUND: Like her treatment of Christmas in God Gave Us Christmas, author Lisa Bergen creates a story that is Bible-based, theologically sound, but also extremely accessible for young readers.

DELIGHTFUL ILLUSTRATIONS: Enter a detailed and a delightful world of snow-covered wonders, playful woodland creatures, and Little Cub’s winsome polar bear family.

LISA TAWN BERGREN is the award-winning author of nearly thirty titles, totaling more than 1.5 million books in print. She writes in a broad range of genres, from adult fiction to devotional. God Gave Us Easter follows in Lisa’s classic tradition of the best-selling God Gave Us You. She makes her home in Colorado, with her husband, Tim, and their children, Olivia, Emma, and Jack.

Author Residence: Colorado Springs, CO

LAURA J. BRYANT studied painting, printmaking, and sculpture at the Maryland Institute College of Art in Baltimore. She has illustrated numerous award-winning children's books, including God Gave Us You, Smudge Bunny, and If You Were My Baby. Laura lives in Asheville, North Carolina.

Illustrator Residence: Asheville, NC

Marketing: Advertising on CTI’s Parent Connect

Eblast to author’s list

Eblast to internal lists

Targeted social network advertising

Included in Random Revelations flyer

Book Spot feature

Fiction Reads e-newsletter feature

Inspired e-newsletter feature

Social network promotion

Social network giveaways

Promotion on author’s website, LisaTawnBergren.com

Feature on WaterBrookMultnomah.com

Downloadable online piece

Promotional video

Promotional materials for the author

Promotional contest

Blogging for Books feature

Ebook promoted in all advertising and outreach



Publicity: CBA radio interviews and giveaways

Targeted outreach to mommy bloggers

National print attention

ECPA bestseller
Publisher Weekly bestseller
USA Today bestseller
Wall Street Journal bestseller

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